JOB POSITION

Assistant Manager - Marketing

Assistant Manager - Marketing

  • Sunway Big Box Retail Park & Sunway Citrine

Job Description

  • Strategic Leadership & Planning

    • Develop and implement comprehensive marketing strategies that strengthen brand positioning, drive traffic, and achieve business objectives across the Southern Region.

    • Translate corporate goals into impactful regional marketing initiatives and ensure alignment with Sunway Malls’ brand direction.

  • Marketing & Communications Excellence

    • Lead advertising, promotions, events, PR, and creative design to enhance customer engagement and brand visibility.

    • Ensure effective communication strategies across digital, social, and offline platforms that resonate with target audiences.

  • Partnerships & Business Development

    • Forge strategic partnerships, sponsorships, and alliances that amplify marketing impact and generate commercial value.

    • Collaborate closely with township and regional teams to develop integrated campaigns that support both mall and community initiatives.

  • Team Leadership & Operational Management

    • Lead, mentor, and develop the marketing team to ensure strong execution and continuous professional growth.

    • Manage annual marketing budgets, monitor performance through data insights, and ensure compliance with company standards and procedures.

Required Knowledge, Skills, and Abilities

  • Bachelor’s Degree in Marketing, Business, or related field.

  • Minimum 4 years of experience in strategic marketing or retail management, preferably in shopping malls or property industry.

  • Strong leadership, creative thinking, and partnership-building skills.

  • Excellent communication, team player and analytical abilities.

  • Willing to be based in Sunway Big Box (Iskandar Puteri, Johor).

Job Overview

  • Posted date: 28 Oct 2025
  • Location: Sunway Big Box Retail Park & Sunway Citrine
  • Vacancy: 1
  • Job Type: Permanent
  • Salary: N/a